How often does each company upload
a video?
Maybelline posts the videos almost
every week or once a week whereas L’Oréal Paris hardly posts anything in a
year. Its last post seen is around a year old. The duration of the videos in
both cases vary accordingly, the video duration in case of Maybelline is around
5 minutes whereas L’Oréal Paris has very short duration for these videos.
What types of content does they
post?
Both companies have a great
similarity in content as both deal in makeup products yet the content posted by
Maybelline is much more wider than L’Oréal Paris. They mainly post make over
videos, or make up tutorials. L’Oréal Paris also post about hair care products
as they also deal in that.
In the description area what kind
of content is included?
In the description area they
mainly include summary of the video, the link to their other websites like as
Facebook , Instagram etcetera along with the category and YouTube license.
Apart from that they also
provide links to their other videos too and people can also leave their
comments in the comment box given below the video.
Successful videos on YouTube
The recent video of Maybelline which was
successful was of around 5 minutes which was posted on December 11, 2017 and it
got around 710 likes. On the other side, L’Oréal Paris got just 174 likes for a
video posted on October 19th, 2017 of a very short duration.
What the reason that why these
videos are very successful-
Maybelline has more subscribers as
compared to L’Oréal so as an obvious fact it would have more views and more
likes. Apart from that these videos have much useful information like as makeup
tutorials which are more widely seen than other video clips.


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